Ticketmaster to Drop Fees?
After all the complaining I have been doing about stupid fees when you purchase tickets seems to have done the trick! OK, so it probably wasn’t anything to do with me but Ticketmaster are going to be experimenting with no fee ticket sales.
The entertainment president of Ticketmaster and the CEO, Sean Moriarty, spoke recently on a conference call to their investors that they want to try eliminating the purchase fees when customers buy online.
Moriarty spoke about customers using the TicketFast system.
“We’re already testing the program on certain upcoming tour on-sales. We look to lead the way with this dramatic new approach, and fundamentally change the way tickets are sold in the live entertainment industry.”
Well this is great news if they decide to go ahead with this, which they are! The first event to be trying this out is none other than legends The Eagles, current client of Front Line Management of which Ticketmaster now own the controlling interest in. The event has been advertised as a “no-fee event”.
Moriarty stated,
“Our combination with Front Line and Irving Azoff’s approach to getting things done is already dramatically changing the live entertainment landscape. We’re really proud that Ticketmaster Entertainment is the leader in this important new aspect of the artist and fan experience.”
Ticketmaster will be announcing their latest experiment in a press release this week and The Eagles concert is so far the only act to be trying this out but we can only hope there will be more to follow.
The TicketFast system allows you to print your tickets via an email link given when you purchase tickets to an event. This new system will remove the need to wait for direct mail services to deliver your tickets just a few days before an event.